Ariel , a brand recommended by renowned companies such as Whirlpool, Beko, Electrolux and Candy, offers the premium liquid detergent Ariel +Touch of Lenor Amethyst Flower . This detergent provides up to 2 weeks of long-lasting freshness (while storing laundry), giving your laundry a pleasant and refreshing scent.

Ariel +Touch of Lenor Amethyst Flower liquid detergent delivers impeccable cleanliness even at lower temperatures. Its advanced formula with TURBO CLEAN technology is specially designed to remove stains quickly and effectively.

To remove stubborn stains, you can apply the detergent directly to the stain using the green cap, then wash the garment in the washing machine. For optimal results, we recommend using the dosing cap, which you simply insert directly into the washing machine drum.

In our efforts to protect the environment, we do not include a measuring cap with all bottles. You can order one free of charge at ariel.info.

Choose Ariel +Touch of Lenor for the perfect combination of cleanliness, freshness and sustainable care for your laundry!

WARNING
- H319 Causes serious eye irritation.
- EUH208 Contains alpha-hexylcinnamaldehyde, 1,2-benzisothiazol-3(2H)-one, (E)-2-methoxy-4-(prop-1-enyl)phenol. May produce an allergic reaction.
- P102 Keep out of reach of children.
- P301 + P312 IF SWALLOWED: Call a POISON CENTER or doctor/physician if you feel unwell.
- P305 + P351 IF IN EYES: Rinse cautiously with water for several minutes.

Same summary

Ariel +Touch of Lenor Amethyst Flower Liquid Detergent, 60 washes / 3l, offers a practically universal solution for everyday washing in most households. Due to its gel texture, it is particularly suitable for mixed and colored laundry, as well as for fabrics that are washed at lower temperatures. The larger volume means less frequent purchases, which is useful when washing large amounts of laundry regularly.

The product is not particularly specialized for those who want individual care for only white or only dark laundry, and may not be the most suitable choice for households with particularly sensitive skin or for washing children's clothes, where a more neutral formula is sought.

Recommendation source: Enaa guides and team experiences.

User view

The users who most often reach for this detergent are those looking for a simple and effective washing process for all types of laundry. The gel detergent offers quick dosing and works well on various levels of soiling, making it suitable for families or individuals with a dynamic lifestyle.

It is often chosen by those who want the smell of freshness even on mixed or colored laundry, without excessive separation of fabrics. Lovers of a tidy home appreciate the reliability and good recognition of Ariel brand products, which has long been considered a reliable choice in the world of laundry.

Why buy at Enaa

When buying detergent on Enaa, you have a transparent selection of tested products and access to products that meet the needs of all types of households. User reviews and experiences often make the decision easier, as you can quickly check how each detergent performs in practice.

Answers to frequently asked questions

What types of laundry is this detergent suitable for?

Ariel +Touch of Lenor Amethyst Flower liquid detergent is designed as a universal product and is suitable for regular washing of colored, mixed and less delicate laundry. If you need the product only for white or very dark laundry, we recommend choosing specialized detergents within the same category.

Is the detergent suitable for sensitive skin or children's clothes?

The formula of this detergent is not specifically labeled as hypoallergenic or intended for particularly sensitive skin, so in case of extreme sensitivity or washing children's clothes, we recommend using products with a more neutral composition.

What does the label “+Touch of Lenor Amethyst Flower” mean?

This means that the detergent contains a fragrance note that gives the laundry the freshness characteristic of some Lenor products and helps to maintain a pleasant smell of clothes after washing.

How do I dose the detergent correctly based on the amount of laundry?

Accurate dosing ensures the best results and saves product, so always follow the manufacturer's instructions on the packaging regarding the amount of detergent for each weight or amount of laundry.

Is the detergent suitable for washing at lower temperatures?

The gel formula allows for good dissolution even at lower temperatures, so the detergent is suitable for washing laundry at 30°C or even lower, if the fabrics and care instructions allow it.

Description updated: April 2026